What does it look like to do interaction design today? How do designers engage with systems, not simply screens, pixels, and other artifacts?
This recent talk, a keynote at Interaction ’16 in Helsinki, is my reflection on that question. I start the talk by comparing interaction design to urban planning—because of course that’s what we interaction designers do when we talk about our work. My argument though is that, just as street furniture doesn’t make for a successful urban plaza, interfaces are not enough to create a successful product or service. You need to cultivate and curate those services.
Most of the talk are case studies that show what that cultivation and curation looks like. This is very much a Lean UX + Service Design kind of approach.