User Experience in a Rapidly Changing World

User Experience in a Rapidly Changing World is a talk I gave a few years ago about how designers work┬áin software today. (I just discovered the video this week.) Today’s world is agile and continuous. Teams design, build, and release new software to the market in an ongoing way, faster than most of us can imagine. What does this mean for the way we do our jobs?

In this talk, I argue for 6 key tactics:

  1. Continous Learning
  2. Assumptions and Hypotheses
  3. Small, Cross-functional Teams
  4. Enable Making
  5. Manage Outcomes
  6. A New Organization

I didn’t think there was video from this conference, but I was happy to discover a video of my talk at Interaction South America in Recife Brazil in 2013. This was one of the best design conferences I’ve been to. Alas, not the best video, but good enough for documentary purposes.

Amazon Deploys to Production Every 11.6 Seconds

Recently when I’ve been speaking at conferences, I’ve been talking a bit about the context in which LeanUX thrives. To understand that context, it’s important to understand continuous deployment and the way that this body of devOps practices have radically changed the way software products are managed.

Modern devOps is emblematic of the new reality of software: across the software world, we’re seeing increasing use of practices that are continuous in nature, and that promote flow, small batch size, and continuous improvement.

When I talk about devOps and continuous deployment, one figure that consistently blows peoples mind is this: Amazon deploys new software to production every 11.6 seconds.

Let me say that again. Amazon deploys new software to production every 11.6 seconds.

The source for this little nugget is this great talk from Jon Jenkins of Amazon, speaking at Velocity 2011:

It’s worth spending 15 minutes on, if you’re interested in reflecting on the future, and they way Amazon (and others) have been inventing it. And while you’re thinking about this, you might ask, “what am I doing to prepare myself, my practice, and my company for this new reality?”

Nordstrom Innovation Lab: What Happened Next…

A few years ago, I was lucky to meet some of the team at the Nordstrom Innovation Lab. They shared a video the lab produced to showcase of the types of projects they were doing … Read more →


I was fortunate to spend most of the day yesterday at Lean UX NYC listening to a great slate of speakers open a 3-day event devoted to the topic. I’m pleased to see so much … Read more →

A Designer’s Introduction to Lean Startup

Earlier this year, I gave a 10-minute talk at Interaction ’13 to introduce designers, specifically interaction designers, to the key concepts behind Lean Startup. The conference organizers recently posted the video from the session, so … Read more →

User research for Lean Startups

I sat down recently with Tomer Sharon, author of It’s Our Research to talk about user research. Here’s the video. Josh Seiden It’s Our Research interview from Tomer Sharon on Vimeo.

The Lean UX book is here!

I’m delighted to announce that the book Lean UX is here. Written with my colleague Jeff Gothelf, I’m very proud of this book, and very pleased with the early reactions and positive reviews. In 2010, … Read more →